YellowFin Digital

Link building is the process of influencing a site's ranking by acquiring backlinks from other web pages. It is one of the most important aspects of search engine optimization (SEO) and internet marketing. It does not come as a surprise that backlinks count as one if not the most powerful factors in determining where you rank for any given term you are targeting.  So how does a digital marketing agency execute a successful link-building campaign?  An effective process for successful link building breaks down into 8 simple steps: Step 1: Planning and strategy development  The first step is to conduct keyword and competitive analysis and develop a strategy to achieve your goals for the site. Next, you need to identify the highest value keywords to target and build the foundation for your link-building campaign. Step 2: Content creation The next logical step of link building in SEO is to create content with built-in links to other pages on the internet. For example, you mi...

Backlinks are among the most important factors in getting a website to rank higher in search engine rankings. Backlinks, known as "inbound links," are incoming hyperlinks to your site, and they come from other websites and blogs. Search engines like Google utilize backlinks as one of the key ranking signals when determining what web pages deserve to be at the top of their SERPs. As you probably know, when it comes to search engine optimization (SEO), San Antonio SEO experts always put quality first, then quantity. It's better to have 100 links from 10 unique websites than 1,000 backlinks from the same website. Let's review the different types of backlinks you should be aiming for. Types of backlinks your business need to boost SEO Consistent anchor text (High-Quality Backlinks) Consistent anchor text is a link with keywords as the anchor text. Search engines like Google look for keywords in backlinks, and if you have them, it can help increase your rankings. Search e...